Every baby is born to…
imbornto is a new national campaign that benefits March of Dimes. It taps into our collective hopes, dreams and aspirations that we have for our babies and ourselves. The campaign illustrates that every baby is born to do something great, and no matter what you were born to do (dance, cook, build, create, fly!), March of Dimes helped you get there.
The imbornto campaign has two major goals: (1) to increase awareness of the mission of the March of Dimes and to teach people how March of Dimes has had an influence on everyone’s life and (2) to raise money for the organization’s vital research and programs. Take a look at what we want people to know.
The campaign will run every year from just before Mother’s Day through Father’s Day.
Individuals can support March of Dimes and the imbornto campaign by shopping, dining or donating at locations where they see the March of Dimes imbornto logo. Information about the companies supporting the campaign can be found at www.imbornto.com. Additionally, donations can be made through that site or via www.marchofdimes.com.